Common Craft is one of the leaders in creating animated videos that clearly breaks information down into a clean explanation.

If you are working with others in your company who aren’t quite “sold” on why or how to use it, send them here, use it to introduce the concept and answer the “why” of social media integration.
You can purchase this video for your company, and they also make customized solutions to help explain concepts/products/methods.

Common Craft

“This video takes a look at how social media sites like blogs, Twitter and Facebook are changing how companies think about external communication. It includes points on:

How social media sites are making organizations rethink external communication
How one company confronts a crisis – and learns how social media can help
The role of empowering employees to participate
The role of policies and guidelines in social media participation

Social Media and The Workplace