by Kaaren Thompson | May 11, 2016 | Business, Creating Content, Marketing, New Tools, Social Media |
You’ve probably heard about Snapchat, the popular mobile app that allows you to send videos and pictures, that will self-destruct after a few seconds of a person viewing them, join me as I learn Snapchat and how it might be a useful new tool to have in your...
by Kaaren Thompson | Apr 26, 2016 | Business, Marketing, Social Media |
Great article from the Pew Research center on adults in retirement age using social networking sites. Here are just a few charts that provide interesting perspectives on this population. This has significant implications for the next 5-10 years, as the numbers and...
by Kaaren Thompson | Apr 22, 2016 | Business, Facebook, Social Media, Twitter |
To know what is the best social network to use, you need to know what the profile and data suggests about that platform. How do you know where to find your people that want to know about and interact with you; what’s the best...
by Kaaren Thompson | Apr 5, 2016 | Business, Professional Development, Social Media |
I’ll be honest, social media management and support isn’t that difficult, but it is time-consuming. Think about it – Planning, strategizing, developing artwork, posting, and then engaging in customer dialogue, these are not lightweight tasks. If...
by Kaaren Thompson | Oct 19, 2015 | Business, Creating Content, Social Media |
Last week I talked a lot about social strategy. The bottom line is your working to develop a strategy that engages an online community and essentially helps to build you, your brand and/or message. So what does that mean ? Essentially, you want to grow a following of...
by Kaaren Thompson | Oct 7, 2015 | Business, Creating Content, Social Media |
Believe it, keeping a blog is essential to developing your brand and sharing your expertise. I view “blogging” as a great opportunity for educational marketing and engagement. There are a few other benefits of blogging Creates an opportunity for sharing your...
